Phone: (021) 843-11622
Fax: (021) 8431-1626
WhatsApp: 0812-2669-3535
Email: customer.service@morena.co.id

1. Lack of Clear Value Proposition
   • The website only shows contact information with no explanation of services offered
   • Visitors can’t understand what Morena Rent actually provides
   • No differentiation from competitors
2. Poor User Experience
   • No homepage content, product catalog, or service descriptions
   • Users must contact the company just to learn basic information
   • High bounce rate likely as visitors leave immediately
   • No clear customer journey or conversion path
3. Missing Essential Business Elements
   • No service/product showcase
   • No pricing information or packages
   • No testimonials or social proof
   • No online booking or inquiry system
   • No “About Us” section to build trust
   • No visual content (photos of rental items, facilities, team)

1. Add Clear Service Descriptions
   • Showcase what you rent (vehicles, equipment, event items, etc.)
   • High-quality photos of rental inventory
   • Detailed specifications and conditions
2. Implement Online Booking System
   • Allow customers to check availability in real-time
   • Enable online reservations (reduces friction)
   • Automated booking confirmations
   • This alone can increase conversions by 40-60%
3. Display Transparent Pricing
   • Show rental rates clearly
   • Offer package deals prominently
   • Display special promotions
   • Include a pricing calculator if applicable
4. Add Trust Signals
   • Customer testimonials and reviews
   • Years in business, number of satisfied customers
   • Professional certifications or partnerships
   • Before/after photos for events (if relevant)

1. SEO Optimization
   • Add relevant keywords (e.g., “sewa mobil Cibubur”, “rental alat Jakarta”)
   • Create blog content about rental tips, local events
   • Optimize for local search (Google My Business)
2. Mobile Optimization
   • Ensure website is fully responsive
   • One-click WhatsApp contact button
   • Easy-to-use mobile booking
3. Multi-Language Support
   • Add English version for expat market
   • Reach broader customer base in Jakarta area
4. Payment Integration
   
   • Accept online deposits or full payment
   • Multiple payment options (transfer, e-wallet, credit card)
   • Reduces cancellations and secures bookings

• Online booking system: +35% conversion rate improvement
• Clear service showcase: -60% bounce rate
• Trust signals & reviews: +25% conversion increase
• SEO optimization: +50% organic traffic within 6 months
• Mobile optimization: +40% mobile conversions

• Week 1-2:
  1. Add comprehensive service descriptions with photos
  2. Display pricing and packages
  3. Add WhatsApp click-to-chat button
• Week 3-4:
  
  1. Collect and display customer testimonials
  2. Create “About Us” page
  3. Basic SEO optimization
• Month 2:
  
  1. Implement online booking system
  2. Mobile optimization
  3. Set up Google Analytics
• Month 3+:
  
  1. Launch content marketing
  2. Add advanced features based on data
  3. Continuous optimization